Cadillac has sought innovation for years to secure the vital role of the standard-bearer to strengthen the brand’s image against the competition. Taking advantage of the electric shift, the luxury automaker now wants to capture last year’s glory with the Celestiq, a full-size sedan that was recently introduced in near-final form.
A real event in the American auto world, the upcoming arrival of the Celestiq shows General Motors‘ desire to be taken seriously in the face of luxury brands. The Wall Street Journal also said in June that his bill would be around $300,000.
However, the standard that has been identified by Cadillac as the „new global standard“ has shown itself in the form of giving the wine a delicious taste. Fully hand-assembled and customizable at will, it displays a long profile, legacy obligations.
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Cadillac is tired of being in the shadow of European luxury brands, so it has pulled out all the stops on its new electric flagship, the Celestiq sedan. This stunner shares a family resemblance to the Lyriq SUV, but its sleek lines, sweeping roof, and bustled rear end give it more dynamic proportions and jaw-dropping presence.
Cadillac says the Celestiq concept is what buyers will actually get when the production model starts rolling off the assembly line. Will be manned by a small team of craftspeople who will hand-build each model. Customers will design their own Celestiq when they order, similar to the Rolls-Royce method of manufacturing. All of that, plus the Celestiq’s electric powertrain, are sure to make it a Cadillac that won’t sit in anyone’s shadow.
